JUNE 27, 2019 (TORONTO, CANADA) – OverActive Media (OAM), the only global esports entertainment organization to own teams in the three biggest franchised leagues, announced today a comprehensive partnership agreement with Bell, Canada’s largest communications company, acquiring a minority interest in OAM as well as becoming OAM’s first Founding Marketing Partner.
The wide-ranging multi-year agreement designates Bell as OAM’s exclusive telecommunications partner and includes team sponsorship, content integration, event production, experiential activations and traditional and online advertising. Financial terms of the transaction were not disclosed….