Unifor stands united in our commitment to eradicating bullying and fostering workplaces and communities built on respect, kindness, and inclusivity.

Pink Shirt Day’s origin story

Pink Shirt Day began as a simple yet powerful act of solidarity in 2007 when students in Nova Scotia stood up for a classmate who was bullied for wearing pink. What started as a local gesture has since grown into a global movement—one that reminds us that when we stand together against bullying, we create real change.

Take action, wear pink to show your solidarity

This year, we encourage all Unifor members to wear pink on February 26 as a symbol of our shared commitment to always choosing kindness over cruelty and unity over division.

Unifor members from coast to coast to coast are fostering belonging, acceptance, and solidarity every day by standing up against bullying and discrimination, creating safe and inclusive workplaces, advocating for fairness and respect, and calling people in to build understanding rather than division.

Bullying is not just a childhood issue—it happens in workplaces, online, and in our communities. Its effects can be devastating and long-lasting, particularly for those who are already marginalized.

But we have the power to change this. Real progress comes not just from calling out bullying, but from calling people in. We can create safer spaces by having conversations that challenge harmful behaviors, fostering understanding, and lifting each other up instead of tearing each other down. This is how we build truly inclusive communities—where everyone feels safe, valued, and respected.

We also recognize that bullying and division are sometimes fueled by those in power who seek to distract from the real issues impacting workers and communities. But as we’ve shown time and again, when we stand together, we win.

This Pink Shirt Day, let’s send a powerful message: bullying will not be tolerated. We stand for kindness, empathy, and solidarity.

Wear pink, take action, and help build a world where everyone belongs.

Wear pink on February 26

We encourage all Unifor members to participate in Pink Shirt Day by wearing pink on February 26, sharing messages of support on social media (tag @UniforCanada on Facebook and Instagram and @UniforTheUnion on X), and engaging in activities that promote kindness.

On Pink Shirt Day and everyday, let’s do everything we can so that love and solidarity wins.

Read this statement on our website.

In solidarity,

Lana Payne
National President